Further evidence of my earlier post on the lack of creativity by auto companies and their creative agencies. It's like the pepsi taste challenge, can you tell the difference between these two brands?
Looking at these two ads you would think they were for the same company, only problem is one company is German the other is Japanese.
Pepsi
http://www.youtube.com/watch?v=MEg-0uE-6iM
Coca-Cola
http://www.youtube.com/watch?v=YsJ6uLWPu78
I haven't looked into which agencies are behind the creative for each company, but the entire concept is the exact same. Rather embarassing for all the dough they dished out for them.
Sunday, April 19, 2009
Car Industry Creative Bailout part 2
Labels:
agency,
automotive industry,
bailout,
commercials,
creative,
german,
honda,
japanese,
ridgeline,
tv,
volkswagen
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