This is one of my favourite marketing stories of the year and it comes out of the Fast Company blog. Everybody knows that marketing with a green twist is a great way to show your business is socially responsible and get brownie points from consumers. You may have thought in the past "I don't know if my company can take advantage of this marketing fad to help us engage customers."
......and then this story came along
"You know Thomas, this economic downturn has really affected our brothel. Not nearly as many people these days are paying for sex! It's like they realized it was an unnecessary cost, so they are now going to the bars and trying to pick up girls with the rest of the male population."
"I know. But don't worry I have a way to get press, make our brothel appear environmentally concious, and get more guys in the door. We'll offer a $7 discount for anyone who bike or take the train to their chikka chikka bow wow."
"Next step..........carpool discount!"
Subscribe to:
Post Comments (Atom)
Posts
No comments:
Post a Comment